Hit By Surprise Price Increases on Thermal Transfer Ribbons this Year?
If you have been hit with a surprise price increase on your thermal transfer ribbons this year, we’ve heard all about it… For those who...
Author: Sam Edney
Sam Edney - Sales Director at Readability
Sam's first year at Readability was as Customer Account Manager, before moving into Sales. Having spent four and a half years in our sales team, gaining extensive knowledge about packaging, labels, digital print, processes and of course our valuable customers, Sam was promoted to Sales Director. He also has previous sales experience having worked for the global technology group, Heraeus.
In his role as Sales Director, Sam helps our clients to identify and select the correct packaging solutions for their brand, specific products and target audience. Sam is always focused on keeping up to date with the latest in print, labels and packaging materials, and enjoys sharing this knowledge with clients and the rest of the team.
Education
NVQ 2 in Business Administration
Studied Sociology 2014-2015 at Long Road Sixth Form College
Expertise
Sales, Packaging, Product Marketing, Branding, Packaging Materials, Customer Service, Business Development, Creative Solutions, Sales Management, B2B, Digital Print, Sustainability, Problem Solving
All Articles by Sam Edney
Why is Adding a Resealable Zipper a Winner for Your Product?
Previously viewed as no more than an element of product protection, packaging in today’s environment has a much more versatile role. It must preserve freshness,...
Food & Drink Pouches: Flexible Opportunities in Traditional Industries
‘New Year, New Me’ attitude for 2023? Your product packaging is a pretty good place to start don’t you think? Printed stand-up pouches are being...
Perfect Packaging for Coffee Roasters
Compostable One-Way Valve Pouches Until recently, it has been difficult for coffee roasters to claim that their one-way/degassing valve pouch packaging has been sustainable for...
What are the main types of food pouches?
Packaging plays a crucial role in keeping products safe and fresh. With globalisation and sustainability driving innovation in the field, manufacturers, distributors and marketers are...
The Pouch Buyer’s FAQ (with answers)
If you’re considering moving to digitally printed pouches as the preferred packaging for your products, research into pouch types, quantities, production processes, timescales and materials...
Recyclable Packaging – Are Consumers Willing to Pay More?
Single-use plastic is a big issue at the moment. Most people agree that it’s a bad thing, and that we need to move to more sustainable packaging. The problem is that this is likely to lead to increased prices.
Why Digitally Printed Pouches Should be Part of Your Brand Refresh
When you want to develop, enhance or completely redesign and refresh your branding, your packaging is one of the first things that you’ll look at.
Why Are Pouches Such a Popular Form of Packaging in 2022?
The popularity of flexible packaging – such as pouches for food, supplements, coffee and tea and pet feeds – is growing constantly.
What to look for in a pouch packaging supplier
After identifying the many benefits that come from using pouches to package your product, it's time to find a good quality, reliable, service-oriented supplier.
6 Reasons Pouches are More Sustainable than Traditional Food Packaging
Questions around the sustainability of plastic food packaging – much of it single use – have increased in number and become more urgent in recent years.
The benefits of digitally printed pouches
Digitally printed pouches are a highly customisable and effective form of packaging for food, snacks, pet foods and dietary supplements.