Introduction
Sustainability in packaging is no longer a trend – it’s a necessity. Customers are demanding better choices, and governments are introducing stricter rules around plastic waste. Compostable pouches, such as Readability’s CompostaPouch, offer a practical, planet-friendly alternative for forward-thinking brands.
Key Takeaways
- Compostable pouches are made from plant-based materials and designed to break down in composting conditions.
- They’re ideal for brands targeting sustainability-conscious consumers, especially in food, supplement, and pet care industries.
- Readability’s CompostaPouch offers an eco-friendly alternative that aligns with modern packaging regulations and brand values.
- Businesses must consider product compatibility, shelf life, and consumer communication when switching to compostables.
If your company produces food, supplements, or pet products, compostable packaging could be the next big step in your sustainability journey. But what does ‘compostable’ actually mean, and how do you know if it’s the right choice for your product?
Compostable Pouches
Compostable pouches are flexible packaging options made from renewable, plant-based materials. These might include PLA (polylactic acid), cellulose films, or kraft paper – all of which are designed to break down into natural elements in composting conditions.
Compostable vs biodegradable vs recyclable:
- Compostable means the pouch will break down fully into non-toxic components under specific composting conditions, leaving behind no microplastics.
- Biodegradable is a broader, less regulated term that may still result in residue.
- Recyclable means the packaging can be processed and reused, though not all materials are accepted by kerbside schemes.
How Compostable Pouches Work
To be considered compostable, pouches must meet strict standards – such as EN13432 – ensuring they break down within a certain timeframe and leave no harmful residue.
There are two main types:
- Industrial compostable pouches require high heat and specific conditions only found in commercial facilities.
- Home compostable options, like CompostaPouch, can break down in a well-maintained home compost bin.
Decomposition times vary, but most compostable pouches break down within 3 to 6 months in industrial settings and a bit longer at home.
Important consideration: While compostable materials are better for the planet, they still require the right disposal route – and not all regions have industrial composting facilities in place. Clear labelling and consumer education are crucial.
Benefits for Businesses
Switching to compostable packaging offers a range of benefits:
- Environmental impact: Compostable pouches help reduce plastic pollution, lower your carbon footprint, and keep packaging out of landfill.
- Brand appeal: Eco-conscious customers are more likely to buy from companies whose values align with their own. A compostable pouch sends a clear signal.
- Cost and compliance: While unit costs may be slightly higher, using sustainable packaging can reduce overall waste disposal fees and help you stay ahead of evolving legislation.
Where Compostable Pouches Work Best
Compostable pouches are particularly well-suited as packaging for:
- Snack foods and dry goods like granola, cereals, and spices.
- Pet food, treats and dry supplements for animals.
- Health and wellness products such as vegan protein powders, vitamins, and herbal blends.
- Coffee and tea, especially for brands that already emphasise organic or fair-trade sourcing.
Readability’s CompostaPouch is used by several brands in the organic, plant-based supplement space, offering a high-quality barrier layer while staying plastic-free.
Common Challenges – and Solutions
Like any packaging solution, compostable materials come with their own considerations:
- Barrier performance: While oxygen protection is good, moisture resistance is moderate. Not ideal for oily or wet products, but great for dry goods.
- Shelf life: Products with a long shelf life or high-fat content may need a different solution. Always test for compatibility.
- Cost: Compostables can cost more per unit than standard plastic pouches, but the long-term brand and environmental payoffs often outweigh this.
The key is transparency. Let your customers know how and where to compost the pouch, and they’ll appreciate your honesty and effort.
Choosing the Right Compostable Pouch
When evaluating your options, ask:
- Is the pouch certified compostable?
- Is it home compostable or industrial only?
- What are your product’s moisture and oxygen sensitivity levels?
- Will the pouch need resealability, or is a simpler format more suitable?
CompostaPouch is a great fit for dry products and comes with full certification. It includes a fully compostable zipper as standard, making it ideal for products that require resealability without compromising sustainability.
The Future of Compostable Packaging
Innovation in compostable materials is growing fast. Expect to see:
- Better barrier layers using natural coatings
- More options with resealable features
- Stronger adoption across sectors beyond food and wellness
Consumer demand isn’t slowing down. As more people look to reduce their plastic use, compostable options will become an essential part of packaging strategy.
Conclusion
Compostable pouches like CompostaPouch represent more than just a packaging choice. They’re a statement of intent. A way to show that your brand cares – about the planet, your customers, and the future.
If you’re thinking about making the switch, now’s the time to explore your compostable pouch options.
FAQs
Are compostable pouches suitable for long shelf-life products?
Not always. They’re best for dry goods with a moderate shelf life. Products with high moisture or oil content may require other materials.
Will switching to compostable increase my packaging costs?
Possibly, per unit. But it can reduce waste management costs and increase customer loyalty, often balancing the investment.
Can I include a resealable zipper in my compostable pouch?
Yes. CompostaPouch includes a fully compostable zipper as standard, offering the convenience of resealability while remaining entirely plastic-free and compostable.
How should customers dispose of the pouch?
They should compost it in a home compost bin or check for industrial composting facilities. Clear instructions on pack help ensure proper disposal.
About the Author: Cameron Fisher
Cameron is our resident marketing and content expert, skills which he applies to his ever-growing knowledge of custom packaging and labels, helping push the Readability brand out to a growing audience.