Every year, autumn brings a surge of pumpkin spice-flavoured everything. From coffee to candles, brands rush to meet the seasonal demand as soon as the leaves start to turn. However, this spike in popularity comes with its challenges – short product lifecycles, time-sensitive promotions, and unpredictable consumer trends. To stay ahead, businesses need to launch their seasonal products quickly and with flexibility in their order sizes. This is where fast turnaround times and low minimum order quantities (MOQs) make all the difference.
Speed Matters for Seasonal Trends
Pumpkin spice has become a signal for the start of autumn, but the window for its popularity is short. Consumers expect it as soon as the season begins, and they move on just as quickly when winter approaches. If you’re late to market, you’ll miss the wave entirely. That’s why having a reliable packaging supplier with quick lead times is essential.
At Readability, we understand how important it is to respond to trends fast. Our 5-day lead time for labels, 10-days for boxes, and 5-7 days for pouches ensure that you can launch your products at just the right time. Whether you’re a coffee company launching a new pumpkin spice latte, a candle brand creating a limited-edition autumn scent, or a supplement company releasing a seasonal protein powder, you need packaging that’s ready to go as soon as your products are.
Why Low MOQs Are a Game-Changer
Seasonal products often come with a level of uncertainty. You don’t want to commit to a large quantity of packaging if you’re unsure how well the product will perform. Low MOQs give you the flexibility to test the waters without overcommitting.
Low MOQs mean:
- Less risk – you don’t have to order more than you need.
- Easier adjustments if the product takes off or trends shift unexpectedly.
- Reduced inventory costs – you’re not left with excess packaging when the season ends.
Readability’s low MOQs make it easy to stay flexible with your packaging needs. If your pumpkin spice products fly off the shelves, we can quickly replenish your stock with our fast turnaround times. If demand doesn’t meet expectations, you’re not left with unnecessary stock.
At Readability, our MOQ is set at 1,000 units per total order, but here’s the added benefit – you can split this into as few as 500 units per design. This allows you to create multiple variations in one order, ideal for businesses looking to diversify their product lines for a seasonal launch.
Custom Designs for Seasonal Impact
Seasonal trends like pumpkin spice thrive on visual appeal. People want products that feel festive and align with the season. A well-designed label or pouch can be the difference between a product that blends in and one that stands out on the shelf.
Our custom printed labels, boxes, and pouches come with a wide variety of finishes -matte, spot gloss, metallic, and more – so your packaging can reflect the cosy, autumnal vibes that consumers associate with pumpkin spice. And for brands looking to make their packaging even more sustainable, our EcoLux recyclable pouch offers a perfect balance of aesthetics and environmental responsibility.
Seize the Pumpkin Spice Opportunity
Don’t let slow packaging production hold you back this autumn. By opting for fast turnaround times and low MOQs, you can confidently launch your seasonal products and make the most of the pumpkin spice craze.
Ready to ride the pumpkin spice wave? Contact Readability today to get your custom packaging in as little as five days and stay ahead of seasonal trends.
About the Author: Cameron Fisher
Cameron is our resident marketing and content expert, skills which he applies to his ever-growing knowledge of custom packaging and labels, helping push the Readability brand out to a growing audience.